That has a purpose, what else but to spread ideas and amusement or collect in money.  There can be dissonance between creators and disseminators, inside workers and adventuring out-goers, making publishing appear as mediator or manipulator.

Publishing without a purpose is transmission, a delivery service that can keep you waiting all day and be happy with the most scrawled signature ever.  It will convert a slush pile to slush, a dirty flood of melted precipitation, run-off, leaving muddy deposits, robbing silt and soil, making future forest growth and useful cropping more difficult.

Damage hard to repair in a generation.