Publishing is a business of alarums and excursions, and of the immediacy possible between molecules. SMS is ideal for SOS, but for details of the emergency, applying remedies and holding to account, a more sustained medium is needed.

Thinking it through is at the core of the editorial task, mediating the immediate, ensuring some longevity for an argument, being wary of new facts, weighing, pondering, deciding, creating lasting communication that will never be the last word.

Consideration, consultation, concordance are better done before going public.  There are limits to the order that liberates.